Project Team

Ivan Juzang
Founder & President,
MEE Productions Inc.

Over the past 25 years, Ivan Juzang has become a leading expert on health, educational and social disparities that impact low-income, underserved or devalued communities. He conducts qualitative audience research that provides an “insider’s view” of the challenging daily realities of urban living.

Darryl Cobbin
Founder & CEO
Brand Positioning Doctors

Darryl Cobbin is founder of Brand Positioning Doctors, a marketing firm that focuses on helping clients build a laser-sharp brand positioning that ultimately results in industry leading results.

William Juzang II
Vice President,
MEE Productions Inc.

William Juzang manages social marketing and community mobilization projects that address issues that impact underserved populations in both urban and rural settings.

Sponsors/Research Partners

The California Endowment

Lead by President and CEO, Robert K. Ross, MD, The California Endowment (TCE) is a private, California-focused health foundation that advocates for health and health equity, and raises awareness of how and where health can happen. Founded in 1996, TCE’s mission is to expand access to affordable, quality health care for underserved individuals and communities and to promote fundamental improvements in the health of all Californians.

TCE focuses on fixing broken systems and outdated policies, ensuring the balance of power is with the people. TCE doesn’t focus on the individual, it focuses on the larger community as an ecosystem of health. TCE works with citizens and elected leaders to find lasting solutions to impact the most people possible.

TCE’s goals are simple: First change the way people view health–from the notion that health happens in the doctor’s office to a belief that health happens where you live, work, learn and play. Second, integrate smart solutions in communities across California by working with partners and grantees to fundamentally change laws, policies and systems that impede health in California communities.

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The Campaign for Black Male Achievement

The Campaign for Black Male Achievement (CBMA) is a national membership network that seeks to ensure the growth, sustainability, and impact of leaders and organizations committed to improving the life outcomes of Black men and boys. CBMA is a growing member network that currently includes more than 4,703 leaders representing nearly 2,555 organizations and programs across the country.

The Open Society Foundations launched CBMA in 2008 to address the economic, political, social and educational exclusion of Black men and boys from the American mainstream. Since its inception CBMA has been a leading force elevating strategies and investments to improve the life outcomes of Black men and boys, and has a six year track record as a foundation-sponsored catalytic leader bringing focus and profile to the disparate actors focused on these outcomes. CBMA is the only national organization in the country with a targeted focus on supporting and strengthening the leaders and organizations advancing Black Male Achievement. As a result, currently there is an unprecedented, growing field of leaders and organizations committed to eliminating the disparities facing Black men and boys in the nation.

As a new entity, CBMA will integrate into its work the activities of the Institute for Black Male Achievement (IBMA), which was created in late 2012 to build the capacity of organizations and leaders, strengthen networks, and improve strategic communications across the BMA field.

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Open Society Foundations

The Open Society Foundations (OSF), formerly the Open Society Institute, work to build vibrant and tolerant societies whose governments are accountable and open to the participation of all people.

OSF seeks to strengthen the rule of law; respect for human rights, minorities, and a diversity of opinions; democratically elected governments; and a civil society that helps keep government power in check.

OSF helps to shape public policies that assure greater fairness in political, legal, and economic systems and safeguard fundamental rights. They implement initiatives to advance justice, education, public health, and independent media, while building alliances across borders and continents on issues such as corruption and freedom of information.

Working in every part of the world, OSF places a high priority on protecting and improving the lives of people in marginalized communities.

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MEE Productions Inc.

Founded in 1990, MEE is a nationally-recognized public health communications, market research and social marketing firm that specializes in developing cost-effective, cutting-edge and culturally relevant messages for hard-to-reach, low-income and underserved audiences. MEE designs effective behavioral-health interventions to motivate and educate underserved communities. MEE’s behavior-change campaigns, multimedia products and research efforts cover issues ranging from mental wellness and youth suicide-prevention, HIV/AIDS, sexuality and reproductive health and intimate cross-gender violence, to opioid misuse, parenting, early childhood development and obesity prevention.

MEE specializes in engaging the hardest-to-reach — those facing the highest social and health disparities — the most overlooked and underserved residents in a community, educating and empowering them so that they can be active players in developing solutions to the issues that are negatively impacting their families and futures. MEE believes their voices must be brought to the table in a respectful manner that acknowledges their worldview, their experiences and the social and environmental challenges that influence their choices and behavior.

MEE employs a multi-layered research approach that often includes a mix of quantitative and qualitative data, literature reviews and expert interviews. This results in groundbreaking, highly accurate research findings and reports, along with video documentaries that use first-hand accounts and stories from the target audience to graphically illustrate the research findings. MEE’s video reporting process allows the end user to directly see and hear what the target audience is thinking, allowing the voice of the audience to drive the narrative of the report.

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Special Thanks

  • Robert K. Ross, MD, The California Endowment
  • Rashid Shabazz, The Campaign for Black Male Achievement
  • Albert Maldonado, The California Endowment
  • Joseph Boyce
  • Javier Sanchez, R.E.A.C.H. Communications Inc.
  • Chukwudi Onwuachi-Saunders, MD, MPH
  • Dennis Ahlgrim, Ahlgrim Design Group
  • Marshall Shorts, Soulo Theory Creative
  • MEE Productions Staff

Research Sites/Recruiting Partners